Clothing and Accessories Shopping

Research Study Objective


The study was carried out in August 2011 on a new service based on clothing and accessories shopping. The aim of the research was to determine detailed information related to:

The most significant criteria for women when they have shopping
The average number of women who would be interested in celebrities fashion brands

Methodology: Self administered questionnaire (survey) using the Internet
Period: August 2011
Panel size: 1065
Panel sample group: Female private individuals aged between 18 and 45 years old living in the UK


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