Kids Indoor Leisure Centre

The study was carried out on a new business concept to kids indoor leisure centre in January 2011. The aim of the research was to determine detailed information related to:

The parents’ interest in indoor recreation centre for their kids
The several activities and entertainments that parents would like to find in these types of centre for their kids

Methodology: Self administered questionnaire (survey) using the Internet
Period: January 2011
Panel size: 270
Panel sample group: Private individuals living in the UK aged 18 and 55 years old with children aged 2-12 years old