The study was carried out in August 2010 on the Interdisciplinary Medical Rehabilitation Centre hosted by the Victory Health & Performance Ltd. The aim of the research was to determine detailed information related to:
The interest of people for a “sport medicine provider” and its several services, such as physiotherapy, osteopathy, massages, nutrition, etc.
The average price that people would be willing to pay for these specialist treatments
Methodology: Self administered questionnaire (survey) using the Internet Period: August 2010 Panel size: 100 Panel sample group: Private individuals earning over £100k, living in greater London and who practice sports.