The study was carried out to investigate individuals' points of view on data protection online. The aim of the research was to determine detailed information related to:
How people feel about giving away personal information to companies
How many people are aware of new Data Protection laws from May 2018 (GDPR)
Methodology: Self administered questionnaire (survey) using the Internet Period: January 2018 Panel size: 1800 Panel sample group: Private individuals living in the UK aged 18+