Motorcycle Taxis Service

The study was carried out on a new service named “motorcycle taxi” in January 2010. The aim of the research was to determine detailed information related to:

The reasons why people would hire super-vehicles
The people’s expectations of this new venture which transports people on motorcycles at a fixed price

Methodology: Self administered questionnaire (survey) using the Internet
Period: January 2010
Panel size: 1515
Panel sample group: Private individuals from 18 years old living in the UK