The study was carried out on a new sports facility in November 2015. The aim of the research was to determine detailed information related to:
How often respondents exercise
Whether respondents would be interested in a new sports complex opening near them
How often people would visit the complex
How much they would be willing to pay for the membership
Methodology: Self administered questionnaire (survey) using the Internet Period: November 2015 Panel size: 500 Panel sample group: Private individuals aged 16+ living in the UK that play sports