Cars Monthly Lease Service

The study was carried out on a new cars monthly lease service in November 2009. The aim of the research was to determine detailed information related to:

The products that people would be ready to consume, such as mobile phones with monthly subscription
The services that people would have included in the monthly lease

Methodology: Self administered questionnaire (survey) using the Internet
Period: November 2009
Panel size: 715
Panel sample group: Private individuals from 18 years old living in the UK