The study was carried out in April 2015 on a new gardening app. The aim of the research was to determine detailed information related to:
The average number of respondents who would be interested in downloading an app which offers gardening advices and allows them to contact local gardeners
The average price that respondents would pay for this app
Methodology: Self administered questionnaire (survey) using the Internet Period: April 2015 Panel size: 930 Panel sample group: Private individuals living in the UK aged 18+