Nude Underwear

The study was carried out in July 2014 on underwear. The aim of the research was to determine detailed information related to:

The reasons why people would buy nude underwear
The average price that people would be willing to pay for a nude underwear

Methodology: Self administered questionnaire (survey) using the Internet
Period: July 2014
Panel size: 405
Panel sample group: Female private individuals from 16 years old living in the UK