Party and Wedding Dress Shop

Research Study Objective


The study was carried out on a new concept store for parties and wedding dresses in August 2009. The aim of the research was to determine detailed information related to:

The average price people would be willing to spend for this type of dresses
The wedding accessories that people would like to find in this new concept store

Methodology: Self administered questionnaire (survey) using the Internet
Period: August 2009
Panel size: 530
Panel sample group: Women from 18 years old living in the UK


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Packages PLUS


  • Excel file + Word file
  • Simple tabulations
  • Cross tabulations