The study was carried out in June 2014 on a new business service for gift wrapping. The aim of the research was to determine detailed information related to:
The key factors that people would consider for the gift wrapping (cost, quality, etc.)
The average number people who would be interested in a gift wrapping service
Methodology: Self administered questionnaire (survey) using the Internet Period: June 2014 Panel size: 865 Panel sample group: Private individuals from 18 years old living in the UK