The Pasta Bar

The study was carried out on a new business concept specialised in pasta in April 2012. The aim of the research was to determine detailed information related to:

The UK people's fast food habits
How many people would be interested in a fast food restaurant and take-away specialised in pasta
How respondents would use this new fast food service (budget, frequency, time of the day, etc.)

Methodology: Self administered questionnaire (survey) using the Internet
Period: April 2012
Panel size: 1085
Panel sample group: Private individuals from 18 years old living in the UK who go to fast food restaurant