The study was carried out in January 2012 on a new concept on healthy fast food for children. The aim of the research was to determine detailed information related to:
The services that parents are looking for in a family restaurant for early age children
What people think of the new fast food concept and what they would recommend to the fast food
Methodology: Self administered questionnaire (survey) using the Internet Period: January 2012 Panel size: 650 Panel sample group: Private individuals from 18 years old living in the UK and who have children or grand children under 7 years old