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Online Communication Platform



Research Study Objective:
Quantitative market research report carried out on an online platform for divorced couples conducted by Marketest (marketing research company). It is to determine:
The interest for separated/divorced parents in an online platform to help them communicate about their child(ren)
The way they would like to use this online communication platform (for expenses, journal for school, medical information, etc.)


Methodology: Self administered questionnaire (survey) using the Internet
Period: April 2011
Panel Sample group: Private individuals living in the UK who are divorced/separated from the mother/father of at least 1 child younger than 18 years old
Panel size: 66 people interviewed
Market Report:
Basic Package: Excel File
Essential Package: Excel File + Word File
Plus Package: Excel File + Word File
Full Package: Excel File + Word File (25 pages)
Basic Package:

All the survey results (individuals answers) will be quoted from an Excel document. Each column in the file corresponds to a question from the questionnaire and each line to a respondent. You can then analyse the data the way you want to.
Essential Package

In addition to the BASIC package, you will get a report (Word document) presenting frequency tables. The tables will clearly provide you with answers from the people we questioned making it easy for you to interpret the results (sample size, percentages and graphs).
Plus Package

In addition to the ESSENTIAL Package, you will get a report which provides cross tabulations. The answers within this report will be detailed according to the socio-demographic group the respondents belong to. For example the respondents gender, age and professional activity (SEC) will all be highlighted / outlined within the report.
Full Package

In addition to the PLUS package, you will get comments on the previous results (a reading of the most relevant results).
Other Related Market Research Reports:
Survey No 99 - Fashion Shopping - June - July 2011
Survey No 79 - Organic products - January 2011
Survey No 60 - Gifts for Grandparents - June 2010
Survey No 122 - Lifestyle and Home Services - February - March 2012


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