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Supporting UK Enterprise

Socks for Men




Research Study Objective:

The study was carried out in August 2017 on the menís socks industry. The aim of the research was to determine detailed information related to:

The consumer purchasing decisions on socks taking into account price, quality, brand, style and colour
The most popular place where men purchase socks

Specific topics that needed to be covered in the research include reaching out to male private individuals aged 18+ years old living in the UK who wear socks. To ensure the project was completed as per the strict standards required by the client, question no. 1 has a filter for people who do not wear socks which forward them to the conclusion of the study.
Methodology : Self administered questionnaire (survey) using the Internet
Period : August 2017
Panel size : 1000 people interviewed
Panel Sample group : Males living in the UK

Basic
A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
Essential
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
Plus
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
Full
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
Basic
£39.00
(VAT included)
Essential
£49.00
(VAT included)
Plus
£59.00
(VAT included)
Full
£79.00
(VAT included)

KEY         

Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion