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Media Influences on Cosmetics




Research Study Objective:

The study was carried out on the reasons why respondents wear makeup and what makeup brands they use. The aim of the research was to determine detailed information related to:

Media have an effect on how respondents perceive themselves
What influences respondents to buy a beauty product
Where respondents look for beauty information
Methodology : Self administered questionnaire (survey) using the Internet
Period : June 2017
Panel size : 1500 people interviewed
Panel Sample group : Females living in the UK aged 18+

Basic
A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
Essential
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
Plus
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
Full
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
Basic
£39.00
(VAT included)
Essential
£49.00
(VAT included)
Plus
£59.00
(VAT included)
Full
£79.00
(VAT included)

KEY         

Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion



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