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How Customers Shop Online

Research Study Objective:

The study was carried out on how customers shop online in May 2017. The aim of the research was to determine detailed information related to:

Which online retailer is the most popular
The reasons why respondents shop online
How much respondents spend per month on shopping online
Methodology : Self administered questionnaire (survey) using the Internet
Period : May 2017
Panel size : 1200 people interviewed
Panel Sample group : Females aged 18+ living in the UK who shop online

A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
(VAT included)
(VAT included)
(VAT included)
(VAT included)


Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion

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Survey No 1 - French Bakery - September 2008
Survey No 295 - Organic and Fair-trade Clothing - May 2015
Survey No 5 - Computer Coaching - January 2009