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Supporting UK Enterprise

The Fashion App by YourApparel

Research Study Objective:

The study was carried out on the viability of a new smartphone app which helps you deciding what to wear. The aim of the research was also to determine detailed information related to:

How many people would be interested to buy this new app
How much respondents would be willing to pay for this new app
How important fashion is to the respondents
Methodology : Self administered questionnaire (survey) using the Internet
Period : January 2017
Panel size : 240 people interviewed
Panel Sample group : Private individuals living in the UK aged between 14 and 66 owning a smartphone.The individuals have to care about style, clothes, fashion or appearance in general

A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
(VAT included)
(VAT included)
(VAT included)
(VAT included)


Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion

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