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Coccyx Cushion

Research Study Objective:

The study was carried out in May 2015 on the Coccyx Cushion to help people with back pain. The aim of the research was to determine detailed information related to:

The most popular features of the products for respondents and where they would prefer to buy the cushion from
The average price respondents would be willing to pay for the cushion
Methodology : Self administered questionnaire (survey) using the Internet
Period : July 2015
Panel size : 415 people interviewed
Panel Sample group : Mothers and office workers living in the UK aged 18+ years old

A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
(VAT included)
(VAT included)
(VAT included)
(VAT included)


Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion

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