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Organic and Fairtrade Clothing

Research Study Objective:

Quantitative market research report carried out on Organic & Fairtrade Cotton Clothing. The survey aims to find out:

Whether respondents would consider buying organic / fairtrade cotton clothing.
Why respondents would be interested.
Where respondents have purchased organic / fairtrade cotton clothing from in the past.
What types of organic / fairtrade clothing respondents would purchase and how much they would be willing to spend.
Methodology : Self administered questionnaire (survey) using the Internet
Period : May 2015
Panel size : 400 people interviewed
Panel Sample group : Private individual females aged 18+ that would consider buying organic clothing

A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
(VAT included)
(VAT included)
(VAT included)
(VAT included)


Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion

Other Related Market Research Reports :
Survey No 220 - Fair Trade - May 2014
Survey No 341 - Soft Drinks - November 2015
Survey No 1 - French Bakery - September 2008
Survey No 530 - How Consumers Shop Online - May 2017