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Luxury Camping

Research Study Objective:

The study was carried out in December 2014 on the luxury camping (or "Glamping"), a new business idea for traditional camping. The aim of the research was to determine detailed information related to:

The average number of respondents who know what Glamping is
Where, when and for how long respondents would go glamping and also how much they would be willing to spend to do so
Methodology : Self administered questionnaire (survey) using the Internet
Period : December 2014
Panel size : 750 people interviewed
Panel Sample group : Private individuals living in the UK aged 18+ years old

A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
(VAT included)
(VAT included)
(VAT included)
(VAT included)


Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion

Other Related Market Research Reports :
Survey No 48 - The Gift Experience - April 2010
Survey No 362 - Ready Meals - February 2016
Survey No 477 - Camping - January 2017
Survey No 427 - Weekend Holidays - August 2016