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Supporting UK Enterprise

Baby Clothes

Research Study Objective:

Quantitative market research report carried out on Baby Clothes. The survey aims to find out:

How often parents tends to go shopping for baby clothes.
The important factors considered when purchasing baby clothes.
Where and by what means parents opt to buy baby clothing from.
Methodology : Self administered questionnaire (survey) using the Internet
Period : June 2014
Panel size : 581 people interviewed
Panel Sample group : Private individuals living in the UK who are parents

A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
(VAT included)
(VAT included)
(VAT included)
(VAT included)


Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion

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Survey No 377 - Children's Equipment Hire - April 2016