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Supporting UK Enterprise

Fair Trade

Research Study Objective:

The study was carried out in May 2014 on a new business service regarding the fair trade. The aim of the research was to determine detailed information related to:

The reasons why people choose to buy fair trade products
The expectations towards fair trade products, such as cost, quality, appearance, etc.
Methodology : Self administered questionnaire (survey) using the Internet
Period : May 2014
Panel size : 1000 people interviewed
Panel Sample group : Private individuals from 18 years old living in the UK

A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
(VAT included)
(VAT included)
(VAT included)
(VAT included)


Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion

Other Related Market Research Reports :
Survey No 295 - Organic and Fair-trade Clothing - May 2015
Survey No 5 - Computer Coaching - January 2009
Survey No 1 - French Bakery - September 2008
Survey No 341 - Soft Drinks - November 2015