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Healthy Vending Machines




Research Study Objective:

The study was carried out in January 2014 on healthy vending machines. The aim of the research was to determine detailed information related to:

How many people use healthy vending machines
The key factors that influence the choice of healthy products

Specific topics that needed to be covered in the research include reaching out to private individuals aged 18+ years old living in the UK. To ensure the project was completed as per the strict standards required by the client, question no. 1 has a filter for people who never use a vending machine which forward them to question no. 3. Then, if respondents are not interested in purchasing from a vending machine offering healthier snacks, they are forwarded to the conclusion of the study.
As a result of the efforts made by the Marketest team, the client was highly satisfied with the 1071 positive results and he recommended our services to other companies. The project was successful, and the research was used by the client for his project.
Methodology : Self administered questionnaire (survey) using the Internet
Period : January 2014
Panel size : 1071 people interviewed
Panel Sample group : Private individuals from 18 years old living in the UK

Basic
A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
Essential
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
Plus
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
Full
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
Basic
£39.00
(VAT included)
Essential
£49.00
(VAT included)
Plus
£59.00
(VAT included)
Full
£79.00
(VAT included)

KEY         

Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion



Other Related Market Research Reports :
Survey No 246 - Grow Your Own Food - September 2014
Survey No 247 - Advertising Methods - September 2014
Survey No 1 - French Bakery - September 2008