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Food Eating Behaviour

Research Study Objective:

The study was carried out in September 2011 on food eating behaviours. The aim of the research was to determine detailed information related to:

The respondentsí reactions regarding health behaviours, such as calories, food supplements, etc.
The type of food that people usually eat (fresh, microwave, frozen, etc.)

Specific topics that needed to be covered in the research include reaching out to private individuals aged 16+ years old living in the UK. To ensure the project was completed as per the strict standards required by the client, question no. 4 has a filter for respondents who do not eat out which forward them to question no. 7.
As a result of the efforts made by the Marketest team, the client was highly satisfied with the 938 positive results and he recommended our services to other companies. The project was successful, and the research was used by the client for his project.
Methodology : Self administered questionnaire (survey) using the Internet
Period : September 2011
Panel size : 938 people interviewed
Panel Sample group : Private individuals aged from 16 years old living in the United Kingdom.

A raw data excel file of the results. Every Colom of the file corresponds to a question and every line to a respondent.
The excel file plus a report with tables and graphs. 1 Table and 1 Graph per question.
The essential package plus cross tabulation with demographic information (gender,age and SEC). 1 table per demographic information.
All of the below plus comments made on the most significant results.
Report Packages
Prices Buy
(VAT included)
(VAT included)
(VAT included)
(VAT included)


Excel file

Word file

Simple tabulations

Cross tabulations

Comments + Conclusion

Other Related Market Research Reports :
Survey No 1 - French Bakery - September 2008
Survey No 158 - Restaurant Customers' Habits - January 2013
Survey No 116 - Children Healthy Fast Food - January 2012
Survey No 126 - Creperie and Pancake Restaurant - April 2012