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Market Research Report Example

Consult an example of a typical market research realised by Marketest.

Survey name: Bio Store

Objective: Survey proceeded as a part of a bio store creation

- Kind of products the respondents use to eat.
- Their preferences regarding bio products.
- Budget for an average shopping basket.

Methodology: Self administered questionnaire using the Internet
Period: September-October 2008
Sample group features: 562 Private individuals between 18 and 60 years old living in the United Kingdom

Consult the questionnaire - Panellists version (for the respondents)

Consult the questionnaire - 1 page version

Presentations below are the one offered to our customers. 4 packs are available:

BASIC Package:
All the survey results (individuals’ answers) will be quoted from an Excel document. You can then analyse the data the way you want to.

XLS Format (170 ko)

ESSENTIAL Package:
In addition to the BASIC package, you will get a report (Word document) presenting frequency tables. You will get, in a table, all the answers from questioned people (sample size, percentages and graphs).

PDF Format (378 ko)

WORD Format (419 ko)

PLUS Package:
In addition to the ESSENTIAL Package, you will get a report with cross tabulations. In this case, the answers will be detailed according to the socio-demographic group the people belong to. For example following the age, the professional activity (SEC), the gender.

PDF Format (455 ko)

WORD Format (618 ko)

FULL Package:
In addition to the PLUS package, you will get comments on the previous results (a reading of the most relevant results).

PDF Format (467 ko)

WORD Format (634 ko)

Consult all other market research reports available