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Supporting UK Enterprise

Brand Loyalty


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Q1.When you engage with a brand via social media for customer service related queries, how quickly do you expect to have the issue answered?
Q2.What channels would you prefer to use for customer service?
Q2.Please rank each options below from 1 to 5: 1 being the most preferred channel

*For the Respondent - The different possible answer choices are presented in random order.

*Next step for the respondent : Next Page

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Q3.Do you expect that your customer service experience via social media to be better and quicker than other channels?
Q4.Does good customer service via social media affect your brand loyalty?
Q5.Does bad customer service via social media affect your brand loyalty?

*Next step for the respondent : Next Page

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Q6.If a brand / company incentivized you to engage with them by actively tweeting about them or similar by offering rewards, would you be willing to do this?
Q7.What else would you be willing to do to get rewards from a company?
Q7.(Tick all that apply)

*For the Respondent - The different possible answer choices are presented in random order.

*Next step for the respondent : Next Page

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Q8.Please rank the type of rewards that a brand could offer you, in order of preference (which reward would engage you to talk positively about the brand?)
Q8.(Please rank from 1 to 4: 1 being the reward that you would prefer the most)
Q9.What other kinds of reward would you like to receive?

*Next step for the respondent : Next Page

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Q10.By offering rewards for you to engage with the brand regularly, would this help you develop a closer relationship and increase your brand loyalty with the brand in question?

*Next step for the respondent : Next Page

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Q11.On a scale of 1 10 how likely would this drive you to purchase more products or services form this brand in the future?
1 2 3 4 5 6 7 8 9 10
Q12.Would this encourage you to recommend the brand or product to your friends or family?

*Next step for the respondent : Conclusion