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55%

of the people in the UK would buy discounted food from a supermarket...

89%

of individuals from 20 years old have already visited the same holidays...

57%

of UK people usually go to the restaurant on Saturday for dinner

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Extreme Outdoor Sports - Package choice

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Research Study Objective: Quantitative market research report carried out on Extreme Sports holidays adventure conducted by Marketest (marketing research company). It is to determine:
The most popular extreme sports UK people have ever wanted to do
Consumers interest in an all inclusive extreme sports holiday package (concept, activities, prices, organisation, etc.)

Methodology: Self administered questionnaire (survey) using the Internet

Period: January - February 2012

Panel Sample group: Private individuals from 18 years old living in the UK and who have ever wanted to do extreme sports

Panel size: 233 people interviewed

Package choice:

BASIC: £39.00

VAT included

all the survey results (individuals’ answers) in an Excel document

ESSENTIAL: £49.00

VAT included

BASIC package + a Word document presenting all the frequency tables giving all the respondents’ answers (sample size, percentages and graphs)

PLUS: £59.00

VAT included

ESSENTIAL package + cross tabulation tables sorting the answers according to gender, age and professional activity (SEC) + chi-2 test

FULL: £79.00

VAT included

PLUS package + comments on the results (a reading of the most relevant results)



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